An ambitious dream set in motion

An Ambitious Dream

Hindsight Vineyards represents an ambitious dream set in motion a decade ago to create world-class, yet reasonably priced Napa Valley wines.

As a small boutique wine producer, we strive to create
sustainably produced, hand-crafted, extraordinary wines at a reasonable price. We believe all wine lovers should have the opportunity to experience Napa Valley’s finest wines without breaking the bank.

The Napa Valley soil and climate offers the perfect grape-growing conditions and produces arguably the best, and therefore the most expensive grapes in the United States.

The Tasting Panel Magazine

Interview with Randy Bertao & Fred Dame, Master Sommeliers

HIndsight Wines four owners

We are always so pleased to hear from our customers who tell us how much they enjoy our wines. We are committed to delivering the absolute best value in Napa Valley wine and we truly hope you enjoy them.

“Just pour me a glass that will last!” – Steve Cropper ( Rock & Roll Hall of Fame, Songwriters Hall of Fame, and lover of Hindsight Wines. )

Meet The Hindsight Vineyards' Team

Click to view bios…

Seth Gersch, Hindsight Vineyards

Seth Gersh

Owner, Managing Director

Alisa Gean, Hindsight Wines

Alisa Gean, MD

Owner, Sommelier

William Boykin, Hindsight Wines

William S. Boykin

Owner, National Sales Manager

Michael Weis, Winemaker at Hindsight Wines

Michael Weis


Seth Gersch

Seth Gersch blends his passion for wine with his business savvy. He has an extensive background in business operations as a C-level executive at several prominent financial companies. Seth has been in the wine industry for a number of years and is very proud of Hindsight’s ability to produce exceptional wines from Napa Valley grapes at a reasonable price. He believes that the driving force of Hindsight’s business is to offer wines that over-deliver on quality.

Seth was Vice President at Morgan Stanley until 1983 when he relocated to San Francisco to join Montgomery Securities as the Partner responsible for the day to day operational functions of the firm. He was at Montgomery Securities for nearly 20 years, until 2002, at which time he was the President and CEO of Bank of America Securities (the successor firm to Montgomery Securities) Broker Dealer Services division that he founded in 1995. In 2007, Seth joined the very successful Private Equity firm of Fox & Paine Company as Chief Operating Officer. Seth is a member of the Board of Directors of Global Indemnity, a publicly traded Insurance and Reinsurance business where he serves as Chairman of its Audit Committee and as a member of its Investment Committee and Executive Committee.

In addition, Seth served on the Board of Directors of the 49ers Foundation, the charity arm of the San Francisco 49ers Football organization from 2000 to 2016. In addition to NFL football and collecting wine, both he and his wife, Alisa, also have a passion for classic cars. To this end, Seth is a member of the Operating Committee of the Hillsborough Concours d’Elegance, the longest continuously running Concours in the world. He also serves on the Board of Directors of the Calistoga Winegrowers Association.

Alisa Gean, MD

Alisa is currently a Professor Emeritus of Neuroradiology and Adjunct Professor Emeritus of Neurology and Neurosurgery at the University of California, San Francisco. 

About Alisa

She received her undergraduate degree in Biochemistry from Stanford University and her medical degree from Stanford University School of Medicine. She was an Intern at San Francisco Children’s Hospital studying Internal Medicine. 

Alisa then traveled to the east coast and completed a 4-year Residency program in Diagnostic Radiology followed by a 2-year Fellowship program in Neuroradiology at Massachusetts General Hospital, Harvard Medical School. 

After leaving Boston, Dr. Gean joined the UCSF faculty in 1989 as the Chief of Neuroradiology at San Francisco General Hospital. A world-renowned expert in traumatic brain injury, Dr. Gean has lectured nationally and internationally on the topic of TBI. 

She has written 4 textbooks, 53 book chapters, and over 100 peer-reviewed manuscripts and scientific abstracts. She has consulted with the National Institutes of Health (NIH), the National Institute of Neurologic Disease and Stroke (NINDS), the Centers for Disease Control (CDC), the Department of Defense (DoD), and the National Football League (NFL) on the topic of head injury.

Alisa’s Interest in Wine

Alisa’s interest in wine began during Medical School when she held a sales position at Beltramo’s Wines and Spirits in Menlo Park, CA on weekends. Subsequently, she traveled solo extensively throughout Europe with a primary interest in Old World wines. She has passed the FWS (French Wine Scholar) exam with Honors, the CSW (Certified Specialist in Wine) exam with Honors, the WSET Level 3 (Wine and Spirits Education Trust) exam with Distinction, the IWS exam (Italian Wine Scholar) and the CWAS exam (California Wine Appellation Specialist). Alisa received her Sommelier certification from Napa Valley College and the Court of Master Sommeliers. She is currently a WSET 4 Diploma Candidate.

She’s excited and honored to learn from Hindsight’s brilliant winemaker, Michael Weis, about viticulture and viniculture. She’s less interested in learning about the business side of the winery from her extraordinarily supportive husband, Seth Gersch.

In addition to enology and neuroradiology, Alisa is a huge animal lover, enjoys yoga, gardening, 49er football, and has a strong passion for veteran’s rights.


William S. Boykin

Bill has joined Hindsight Wines as a partner with 46 years of experience in the Wine and Spirits industry. Bill started his wine career in 1977 with Inglenook Vineyards. In 1979 he joined National Distributing Company in Georgia as their State Vice President of Wine and ran all programming for the houses in Georgia. In 1985 he embarked on a long supplier career with Seagram until the business was sold in 2002. In 1989 Bill was promoted to Western Division Vice President of Seagram’s Chateau and Estates Wine Company. After Seagram was sold, Bill moved to Nashville, Tennessee where he started a sales and distribution company for spirits and as an importer of great Italian wines. From 2008 to 2016 he had been responsible for building brands such as Gosling Rum, Ginger Beer, Jefferson’s Bourbon and Knappogue Castle single malt into solid brands in the ten states on the Eastern seaboard he controlled. Bill then worked with Pacific Edge Wine and Spirits as Director of Sales for 10 states in developing their portfolio of artisan spirits from 2016-2020.

Bill has always been involved in the community and while in San Francisco he served on the Board of Directors for The San Francisco 49ers Foundation. As an avid golfer who attended college on a golf scholarship, Bill loves visiting his beloved Secession Golf Club in Beaufort, South Carolina. Bill has been married to his wife Diane for 45 years and has two grown children and two adorable granddaughters.

Michael Weis

Michael Weis, whose epic career in wine stretches nearly 50 years, has joined the team at Hindsight Vineyards as Director of Winemaking. Michael’s wisdom and expertise will build on Hindsight’s current strong foundation for the next decade. Michael Weis is best known for his long tenure at Groth Vineyards and Winery in Oakville, Napa Valley. He recently retired from that position, after having spent 26 years helping to build one of the most noted and respected wine brands in California. He had already established himself as a talented winemaker with positions at both Robert Mondavi Winery and Vichon Winery prior to joining Groth. Under his leadership, Michael led projects to replant all the Estate vineyards and to expand and modernize the winery in order to handle the replanted blocks. His efforts paid off, with Groth receiving frequent accolades from the trade and media. Michael’s wines have appeared seven times on the Wine Spectator Top 100 list with several top 10 finishes. His wines consistently rank 90+ points in the major trade publications.